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Brand NFL: Making and Selling America's Favorite Sport

by Michael Oriard

ISBN 13: 9780807871560

Format: Paperback (336 pages)
Publisher: The University of North Carolina Press
Published: 15 Aug 2010

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Reading Football: How the Popular Press Created an American Spectacle (Cultural Studies of the United States)

by Michael Oriard

ISBN 13: 9780807847510

Format: Paperback (352 pages)
Publisher: The University of North Carolina Press
Published: 31 Aug 1998

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King Football: Sport and Spectacle in the Golden Age of Radio and Newsreels, Movies and Magazines, the Weekly and the Daily Press

by Michael Oriard

ISBN 13: 9780807855454

Format: Paperback (512 pages)
Publisher: The University of North Carolina Press
Published: 28 Feb 2004

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